Playboy, Inc. revenue by segment PLBY

Playboy, Inc. splits its revenue into 6 lines in its filings. The largest line in fiscal 2025, which ended Dec 31, 2025 was Consumer Products at $71.0 million, 59% of the total.

USD in millions. The percent under a figure is the change from the year before.

Line
FY 2026
Jun 30, 2026
FY 2025
Dec 31, 2025
FY 2024
Dec 31, 2024
FY 2023
Dec 31, 2023
FY 2022
Dec 31, 2022
FY 2021
Dec 31, 2021
FY 2020
Dec 31, 2020
Revenue
125
121
116
143
186
247
—
Consumer Products
77
+10.6%
share 61.2%
71
+1.8%
share 58.7%
70
-10.6%
share 60.0%
78
-25.9%
share 54.6%
105
-28.9%
share 56.7%
148
+130.5%
share 60.0%
64
Trademark Licensing
46
+22.3%
share 36.8%
46
+87.1%
share 38.4%
25
-44.0%
share 21.4%
44
-27.2%
share 31.0%
61
-7.9%
share 32.8%
66
+3.9%
share 26.8%
64
Digital Subscriptions
—
—
15
+16.5%
share 13.0%
13
+27.7%
share 9.0%
10
-54.1%
share 5.5%
22
+134.0%
share 8.9%
9
TV And Cable Programming
—
—
7
-12.4%
share 5.8%
8
-17.4%
share 5.4%
9
-11.7%
share 5.1%
11
+0.8%
share 4.3%
11
Digital Subscriptions And Products
3
-71.3%
share 2.0%
3
-77.0%
share 2.7%
14
share 12.4%
—
—
—
—
Events And Sponsorships
0
share 0.0%
0
-40.7%
share 0.2%
0
share 0.3%
—
—
—
—
How these figures are calculated

Annual columns are full-year amounts from the annual report (Form 10-K, 20-F, or 40-F). If a company restates a year, the latest filed number is shown. USD in millions. Each group is a separate split of total revenue, so the groups are not added together. Share of revenue is that line divided by total revenue. The first column adds the latest year-to-date segment amount to the last fiscal year and subtracts the year-ago year-to-date amount. More on our methodology.

Company profile

Industry
Retail-Miscellaneous Retail (SIC 5900)
Listed as
PLBY (Nasdaq)
Fiscal year ends
December 31
Incorporated in
DE
Headquarters
Los Angeles, CA
SEC filer status
Accelerated filer, Smaller reporting company
SEC CIK
1803914
Former names
PLBY Group, Inc. (until Jun 16, 2025); Mountain Crest Acquisition Corp. (until Feb 11, 2021)

Other Retail-Miscellaneous Retail companies

Source: SEC EDGAR filings. This is company-reported data, not investment advice.