Zebra Technologies Corporation revenue by segment ZBRA

Zebra Technologies Corporation splits its revenue 2 ways in its filings. By operating segments, the largest line in fiscal 2025, which ended Dec 31, 2025 was Connected Frontline at $3.0 billion, 55% of the total. By sales mix, the largest line in fiscal 2025, which ended Dec 31, 2025 was Tangible Products at $4.4 billion, 82% of the total.

USD in millions. The percent under a figure is the change from the year before.

Line
FY 2026
Oct 3, 2026
FY 2025
Dec 31, 2025
FY 2024
Dec 31, 2024
FY 2023
Dec 31, 2023
FY 2022
Dec 31, 2022
FY 2021
Dec 31, 2021
FY 2020
Dec 31, 2020
FY 2019
Dec 31, 2019
FY 2018
Dec 31, 2018
FY 2017
Dec 31, 2017
FY 2016
Dec 31, 2016
Revenue
6,141
5,396
4,981
4,584
5,781
5,627
4,448
4,485
4,218
3,722
3,574
Operating segments
Connected Frontline
3,531
share 57.5%
2,960
+9.1%
share 54.9%
2,714
+19.0%
share 54.5%
2,280
share 49.7%
—
—
—
—
—
—
—
Asset Visibility And Automation
2,610
share 42.5%
2,436
+7.5%
share 45.1%
2,267
-1.6%
share 45.5%
2,304
share 50.3%
—
—
—
—
—
—
—
Sales mix
Tangible Products
5,137
+19.9%
share 83.7%
4,418
+10.0%
share 81.9%
4,016
+9.6%
share 80.6%
3,665
-25.4%
share 80.0%
4,915
+1.4%
share 85.0%
4,845
+27.1%
share 86.1%
3,813
-2.4%
share 85.7%
3,907
+6.0%
share 87.1%
3,685
+14.3%
share 87.4%
3,223
share 86.6%
—
Service And Software
1,004
+3.3%
share 16.3%
978
+1.3%
share 18.1%
965
+5.0%
share 19.4%
919
+6.1%
share 20.0%
866
+10.7%
share 15.0%
782
+23.1%
share 13.9%
635
+9.9%
share 14.3%
578
+8.4%
share 12.9%
533
+6.8%
share 12.6%
499
share 13.4%
—
How these figures are calculated

Annual columns are full-year amounts from the annual report (Form 10-K, 20-F, or 40-F). If a company restates a year, the latest filed number is shown. USD in millions. Each group is a separate split of total revenue, so the groups are not added together. Share of revenue is that line divided by total revenue. The first column adds the latest year-to-date segment amount to the last fiscal year and subtracts the year-ago year-to-date amount. More on our methodology.

Company profile

Industry
General Industrial Machinery & Equipment (SIC 3560)
Listed as
ZBRA (Nasdaq)
Fiscal year ends
December 31
Headquarters
Lincolnshire, IL
SEC filer status
Large accelerated filer
SEC CIK
877212
Former names
ZEBRA TECHNOLOGIES CORP/DE (until May 5, 2009)

Other General Industrial Machinery & Equipment companies

Source: SEC EDGAR filings. This is company-reported data, not investment advice.